Sales as a Core Competency in your Company

Currently, you might not be actively selling (as in approaching leads). Or the product sells itself right now (people get in touch with you and buy).  You feel weird about cold-calling, approaching strangers about your offerings. It's a valid concern.  When you look at your current customer base and revenues: Can you predict when you… Continue reading Sales as a Core Competency in your Company

What Should You Do When a Customer Raises Objections During a Sales Call?

First of all, keep calm. Objections during sales calls can seem intimidating at first, especially when you’re not prepared for them. The customer is interested in buying from you. Otherwise, they wouldn’t bring up the steep price, your experience level, or that they already use a competitor.  If they weren’t interested, they would have told… Continue reading What Should You Do When a Customer Raises Objections During a Sales Call?